10 Content Ideas to Use for April
Stuck in a creative rut this month? That’s OK! It’s natural as content strategists and planners to lose that creative momentum. Something I really enjoy seeing on social media, is creators putting together idea packs for other creators. It’s so important in this industry to be a source to help others succeed and build other creators up! So, in this post, I am going to give you 10 different content ideas to use for the remainder of April to keep your feeds fresh, engaging, and creative.
Favorite spring products, recipes, songs or trends: turn this topic into a beautifully designed carousel post, or short video of you showing off and talking about your favorites!
Your Q2 goals and motivations: turn this topic into a carousel post sharing your goals, add some fun designs or images, and ask your audience what their Q2 goals are!
Share the book you’re currently reading: share your current read on your Instagram/Facebook story, your Bluesky feed, or a quick TikTok video! Book lovers love to see what other people are reading to spark conversation and recommendations!
Share an “unpopular” opinion: these videos can be from a very wide variety, but stick to your niche and industry. For example, my “unpopular opinion” is that pages should not be posting on every platform everyday. State your “unpopular opinion” in a quick video explaining it!
Share a client or user testimonial: these are usually pretty straightforward, but I challenge you to try to make your design look ever better than ever this month! Canva has some really great testimonial and review templates!
Create a “starter pack” for your role or industry: these are super easy and fun to make. And they trending right now.
Film a day in the life at your workplace: DITL videos are very popular on Instagram and TikTok. They show behind the scenes and more “real life” that most will be able to relate to or resonate with. I recommend if you film to use recommend to edit your videos. Or do a day in the life in pictures and create a carousel!
Your favorite time saving hack: everyone likes a good life hack! Share a hack you use for saving time or energy in your life on your story or as a post.
Create a video montage of the products or services you offer. These kinds of videos can be a quick and easy content idea, all you have to do is film and make it flow! Be sure to add some trending music or sounds.
Share the tools you “can’t live without” as a (your role). There a hundreds of tools content strategists and social media managers use. Share the top tools you have found work best for you in a carousel post describing why they work for you!
Our creative thinking skills are not always on par, and there is no shame in looking for ideas or inspiration, this is how social media works. Hootsuite, Semrush, and AI tools can also help you generate content. With these 10 content ideas, you’ll be ready to take on the rest of April, and connect with your audience in fresh, engaging ways.
Let me know if you make any of these ideas come to life in the comments!